Nomadic Creativity

Berghaus: Creating the unmissable

Unmissable campaigns are what Berghaus does best. Ahead of our FREE LIVE webinar with Dan Cunningham, Berghaus’ Head of Global Brand, on 28th November at 2pm GMT, we’ve rounded up x3 of our favourite campaigns from the brand. ↓ 1.Mera Peak: Culture connected 🧥 Berghaus didn’t make this ad—culture did. Here’s why: The Mera Peak jacket, first launched […]

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Revive your past, to give you the edge in the future

Looking for permission to do something new, can begin with a look in the past. Nothing beats heritage and an origins story of course, so why keep these all locked away, when you can utilise them to power your brand forward? Here’s three examples of brands who’ve unlocked theirs to give themselves product campaigns with a

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How can brands create more empowering spaces for women?

Whether it’s challenging societal stigmas or raising awareness through a cultural moment. Brands have the power to change the narrative in support of women. Making the spaces we play in more accessible, more empowering, more inspiring. Here’s x3 of our favourite campaigns that do just that. ↓ 1.Nike: Dream Crazier Dream Crazier flipped the script

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Just when you thought you’d seen everything in footwear👟

If your think we’ve completed the game we call footwear. You’d be wrong. Brands and designers seem to be relentless in the pursuit of solving new problems, and seeing new opportunities. This week we bring you 3 advancements in footwear. ↓ 1. NNormal: Modular Magic NNormals modular Kboix is a game-changer in running (and maybe

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3 x things outdoor brands need to
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