Author name: Sam Clegg

x3 bits of culture to add into your weekend itinerary

Reads to inspire fresh thinking đź’ˇ In line with our deep dive into the magic of brand collaborations, we’ve curated X3 must reads from some of our favourite brands. Each one is packed with insight, creativity and stories, that we hope will inspire fresh thinking on how you and your brand could team up to make an impact, just like these brands have. […]

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The smartest brands don’t just compete, they collaborate 🤝

Some partnerships are just meant to be, like a legendary comedy duo, an iconic music collab or a flavour combo that hits. They don’t just grab fleeting attention; they create something greater than the sum of their parts. And just like the most iconic partnerships, the smartest brands battling for relevance don’t just compete, they

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Pedro Pascal and Spike Jonze join forces for an epic Apple AirPods 4 ad

A city drenched in grey. A man lost in thought. The weight of heartbreak pressing down. But then, he slips his AirPods 4 in and activates Active Noise Cancellation (ANC). Suddenly, the world transforms. Colors ignites. Music takes over. The pain doesn’t vanish, but it shifts, flowing through him like a rhythm he can move

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x3 bits of culture to add into your weekend itinerary

Books to break creative boundaries â›“️‍💥 In sync with our exploration of OOH’s powerful impact, we’re serving up 3x handpicked reads that’ll help you break creative boundaries These timeless classics shatter conventional thinking, helping you push the limits and spark bold, rebellious ideas to amp up your marketing. 1. Be More Pirate by Sam Conniff Be More Pirate challenges

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