Secret weapons to better emails 📚

As a follow on from our How to Get People Excited About Your Emails, we’ve curated x3 must-reads to set you on course for more compelling, click-worthy content.

Whether you’re building a brand, mastering social media or perfecting your storytelling, these books will help you sharpen your strategy and supercharge your emails.

1. Do Open

How do you grow a brand with zero marketing budget? For entrepreneur David Hieatt, the answer was right in front of him: the humble email newsletter. Second only to the sewing machine, it became the engine of his global denim business—building a loyal community and long-term growth. In Do Open, he shares his playbook on crafting emails that captivate, connect, and convert. Learn why giving beats selling, how to stand out in an attention-starved world, and why creating is more powerful than sharing. Build your brand. Build your business. One email at a time. GRAB A COPY

2.  Jab, Jab, Jab, Right Hook!

An oldie but a goldie, Gary Vaynerchuk’s Jab, Jab, Jab, Right Hook is a social media masterclass wrapped in a boxing analogy. The strategy? Lead with value, engaging, informative, and entertaining content (your “jabs”) before landing the perfect sales pitch (the “right hook”). In today’s noisy digital world, this book is a blueprint for cutting through the clutter and winning attention the right way. GRAB A COPY

3. Do Story

Great stories don’t just capture attention, they inspire action. Do Story by Bobette Buster breaks down the art of storytelling into 10 key principles, guiding you to craft narratives that resonate. Through insights from visionaries like Steve Jobs, Alice Waters, and Yvon Chouinard, plus an exploration of iconic speeches and cinematic storytelling, this book arms you with the tools to engage any audience. Ready to tell your story? GRAB A COPY