Reads to inspire fresh thinking 💡

In line with our deep dive into the magic of brand collaborations, we’ve curated X3 must reads from some of our favourite brands.

Each one is packed with insight, creativity and stories, that we hope will inspire fresh thinking on how you and your brand could team up to make an impact, just like these brands have.

1. Brain Dead – Clothing For The Curious Life

Born from underground art and punk subculture, Brain Dead channels rebellious creativity into every design. With bold graphics and provocative collaborations, Brain Dead has cultivated a cult following across the globe. This book reveals how their unique vision challenges fashion, combining street culture with high-impact collaborations that spark conversation worldwide. GRAB A COPY

2.  The Adidas Archive

Adidas has been shaping sports history for over a century. From the first pair of Dassler shoes to iconic collaborations, the adidas archive showcases nearly 200 game-changing designs. Capturing the wear and tear of these pieces, each shoe tells a story of dedication, athletes, and groundbreaking moments. These aren’t just shoes, they’re a visual record of our culture’s evolution, from the football field to the runway. GRAB A COPY

3. Made by MSCHF

MSCHF disrupts the art world with projects that are both absurd and brilliant. Known for viral creations like the Big Red Boot and holy water sneakers, MSCHF blends humor with bold social commentary. This book takes you behind the scenes of twelve iconic projects, exploring their creative process and unfiltered, subversive nature that keeps the art world on its toes. GRAB A COPY