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Nomadic Creativity

Unlacing limits with NNormal’s Kboix

Have you seen NNormal’s Kboix modular shoe? 👀

Its MEGA modular design is a game-changer in the world of running shoes (and perhaps footwear in general?)

Its interchangeable midsole, which can be adapted to suit the wearer’s needs and be easily repairable is epic.

It can also live in the digital world.

Through personalised QR codes in the shoe the Kboix links, the brand, and the consumer all together.

Enabling NNormal to offer a wealth of practical services, enhancing the overall user experience.

YES!

During the Outdoor by ISPO event, we encountered some truly amazing brands and products. 

But this one really stood out.

Not just for its incredible award winning and game-changing modular design.

But for being a great example of…

“Why you must always look to change the rules of the game to stand out.”

Because in doing so.

You give you and your brand the potential to:

Ⅹ Establish your brand as an innovator and leader

Ⅹ Open your brand to new users

Ⅹ Communicate your brands values

So all yourself, are you ready to unlace you brands limits?

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About Excursion Studio

We are a brand consultancy, design studio and ideas shop for a noisy planet.

The marketing world is increasingly crowded, noisy, fake, and complex. So we help brands thrive by taking them into expansive new spaces.

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